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Wednesday, 7 January 2015

WoW Banking

Now the banks are luring and inducing new customers and providing easy and better services to their existing customers, by providing personalization and customization services like ICICI bank is providing personalized debit cards, in which one can print the pic on the debit card which is closest to their heart, another customization experience is provided by Indusland bank's Video Calling service at branches in which you can directly talk to customer cares, even branch manager live.

Tuesday, 30 December 2014

Thought Leadership for B2B Marketing

Insightful content demonstrates that, your company is knowledgeable and is equipped with information to solve your customer's problem. By sharing content that shows your expertise and position your company as visionary, you will be established as a leader in your industry.
As the customers in B2B industries are other companies, they are already informed about the products and services they need. What they desire from you is how you can help them realize their goals and how insightful your help will be to them. This will result in increasing your brand awareness and kick-starting new business opportunities.

Monday, 29 September 2014

Sales and Marketing

Friday, 17 January 2014

Cause Marketing

Lifebuoy Help-a-child-reach-5
Each year in India, Over 2 million children die before their fifth birthday due to infections that can be prevented by simply washing hands with soap. So, the Lifebuoy has started the campaign to help the children to reach at the age of 5.

Thursday, 16 January 2014

Its Namoh......

The Tea stall situated in Ranchi has been a perfect spot for the political discussion and finally an unorganized way of marketing which has helped to boost the sale of tea stall. of-course the tea stall is supporting Narendra Modi who is the candidate contesting for the Prime Minister post from BJP Party.
The country is recently going into political transformation .

Monday, 13 January 2014


The iconic Mahatma Gandhi or Bapu is seen resembling in many of the advertisement forms for tmany companies out of them we will talk about the Italian Telecom Company streaming the Gandhi's Speech live and asking the audience to imagine what the world would be like if Gandhi's message could have been broadcast all over the globe via Mobile Technology.