Tuesday, 23 April 2013

Dove Does It Again!!!!!

This is the new ad of dove showing the real beauty of woman against the perception of most women that they are their won worst beauty critics.

Saturday, 20 April 2013

The Power Of Social Networking Site

After Pulling Its ads from Facebook for about 11 months The Automobile Giant General Motors now is realizing the impact of digital marketing and now It is spending dollars on Facebook Ads to access the market.

Drift Of APPLE With EMI

APPLE has became the second largest smartphone seller in India through its EMI Schmes And CashBack Option Which Means they are adapting Promotional strategy Pricing. After this bold move, Samsung also started following the same campaign fo selling its Galaxy Phones.

Saturday, 13 April 2013

FORD Figo's Controversy

This is the reason why company need to work finely while playing with the advertisement because it can have wrong impression over the customers as Figo Ad Did it. The Ads were made by JWT agency.

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Saturday, 30 March 2013

Unilever Or Hindustan

Unilever Or Hindustan
Brand building is the most essential thing for any companies to make aware that the brand exists and to convey attributes to its customers. and brand development also needs to be considered. this is the thing that had been the major concern in front of the HUL.


Thursday, 28 March 2013

Constellation Marketing

What An Idea...???

Now companies are coming with the new concepts of marketing that is constellation marketing that means marketing the brands in a group or association , generally we can see these type of marketing in complementary goods like Sim Operators and Mobile Phones.
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Friday, 22 March 2013

The Green Company

Nestle: The Green Company Of The Year
Nestle has been rewarded as the green company of the year .Nestle has set 20 environmental program out of which prevention or reduction of emission is the primary concern. through this we can easily  conclude that companies now should go green as a marketing strategy.